Not really that long ago, the only way to advertise your products with video was to purchase an ad on broadcast or cable TV, a very expensive undertaking from start to finish. Now the Internet has provided an alternative to traditional advertising mediums, including TV, offering a global market at a fraction of the cost!
There are now a great many digital platforms you can place your video ads on, but the current best deal around is Facebook, the pioneer social media site that has grown to over one billion users worldwide! If you want cutting-edge advice on Facebook advertising we recommend you contact https://kingkong.co/nz/ppc-management-agency/ and their tech gurus can teach you how to enter the world of digital marketing, and to thrive and prosper there!
Online digital video ads give advertisers excellent opportunities for brand exposure, personalization, data collection, and enhanced targeting, tools that traditional TV advertisements will never be able to offer you. Video ads are simply the best means available for advertisers to connect with their target audiences in an entertaining and engaging way!
So, what is so great about video ads? Here are some reasons why they are the most popular type of ad online:
Viewer Attention – Human beings are designed to focus on two things- movement and sound. Video ads use them both to easily catch people’s attention. This combination of our two most powerful senses are the best way to convey your message and spark interest in potential customers.
Highly Shareable – Studies have shown that users are more inclined to share videos over every other type of media, with thousands shared on major social media platforms like Facebook every single minute of the day! That’s a lot of videos, and yours could be one of them! If people like what they see, they share it!
Fun and Engaging – Video ads should be exciting and fun so that they engage people’s attention, potential customers are much more likely to watch and buy if you can entertain them! If your video ad is really great they will share it with their friends, and your sales start to climb! Videos that incorporate comedic elements have been shown to be highly successful in attracting viewer attention, drawing them on to your online marketplace for more enjoyable entertainment that sells your product!Video ads are the key to business success, so lights, camera, money!